by Crystal Hollman | Nov 21, 2019 | Business Ownership
Blog Business Ownership Things come up. Whether it’s waiting on rebranded labels, shipping problems, or damaged products, there are lots of random issues that can cause problems with your photoshoot. However, as a product photographer, I’ve noticed there are 2...
by Crystal Hollman | Nov 7, 2019 | Business Ownership
Blog Business Ownership Is your product shoot budget a bit smaller than you would like? I know it can be very difficult to come up with the money for a full professional product shoot of everything you offer all at once. So let me give you the suggestions I’ve given...
by Crystal Hollman | Oct 24, 2019 | Business Ownership
Blog I work with A LOT of product businesses. In fact, I’ve worked with 150 this year alone! And even today in a world full of branding and marketing info, there’s one mistake I still see product businesses owners make all the time. These wonderful people love their...
by Crystal Hollman | Oct 10, 2019 | Business Ownership
Blog “How do you do it all?” “How did you get where you are in your business?” People sometimes ask me these questions, and the answer really comes down to mindset and the things I choose to do everyday. So I want to touch on how I’ve personally changed my own...
by Crystal Hollman | Sep 26, 2019 | Business Ownership
Blog Let’s sharpen up your shop’s image with images! If you have a product shop, it’s the place to which you are driving all of your marketing and traffic and where people will come to find those fabulous items that only you can provide. But even though they are so...
by Crystal Hollman | Sep 19, 2019 | Business Ownership
Blog Good photography is so important for your business…but it isn’t everything. Sometimes business owners who have invested in photography can find that their images aren’t really working for them or that their business isn’t moving forward as a result like...
by Crystal Hollman | Aug 29, 2019 | Business Ownership
Blog SEO. It stands for search engine optimization. Your SEO ranking has to do with how Google and other search engines pull up your website among the millions of sites out there on the world wide web. And when you upload an image to your website, you have the...
by Crystal Hollman | Jul 10, 2019 | Business Ownership, How To and Tips
Blog Let’s think of the things that provoke someone to buy from you. Whether it’s a $20 body butter or a $50 necklace, there is a formula to why someone would buy from you, and photography helps drive that home. It’s a piece of a very important puzzle. It’s the hot...
by Crystal Hollman | Jun 20, 2019 | Business Ownership
Blog In case you’ve missed the first 50 blogs I’ve written, I am all about education. Part of that is learning to work with one another. If you’re new to the business or have always had a friend help you out, you may get a bit of anxiety when it...
by Crystal Hollman | May 16, 2019 | Business Ownership
Blog Raise your hand if you started with stock photos on your site? (raising hand) We all did, but at one point your brand may out grow stock photos and mock ups. Especially if you are considered a maker or creative that has a physical item to sell. That’s why...
by Crystal Hollman | May 9, 2019 | Business Ownership
Blog There are several ways to connect with people today. You can text, email, tweet, FB message, DM on Instagram, Snapchat and more… The one form of communication that will never go away is that one on one conversation. Most of my clients are across the US, so...
by Crystal Hollman | Mar 7, 2019 | Business Ownership
Blog You listened in while I talked about how to know when you’re ready to work with a brand photographer but what about the advantages or reasons for outsourcing? This week I made it my mission to dive into why you should be outsourcing your photography. Not...
by Crystal Hollman | Feb 21, 2019 | Business Ownership
Blog The Advantages Of LIGHT & BRIGHT Product Photography Research is one of the number one things we all do when we are shopping. We are seeking out the details, ingredients, reviews and specifications to ensure we know exactly what we are getting. I mean,...
by Crystal Hollman | Feb 7, 2019 | Business Ownership
Blog Recent posts: One of the trickiest parts of being a business owner is trying to get your product, service or digital offering out there. With custom, branded imagery on the rise the Creative Business Owners are able to take control and increase awareness to their...
by Crystal Hollman | Jan 24, 2019 | Business Ownership
Blog Where does photography fit into the branding process? Great question, right? So let’s stop and see how photography fits into the puzzle that is branding your business. Photography is just a piece of the overall branding puzzle this is why you will meet so...
by Crystal Hollman | Jan 17, 2019 | Business Ownership
Blog How to Know When You’re Ready for a Brand Photographer Starting a business is stressful, girl! I totally get it. So how and when do know you’re ready to hire a brand photographer? Great question, right?! This post is important to all business owners...
by Crystal Hollman | Dec 27, 2018 | Business Ownership
The Blog The Blog 9 8 7 6 5 4 3 2 1 Are you so focused on running your business, and getting your products in the hands of your customer? That you don’t have time to stop and create instagram worthy images, too? Well I, help you create the content and visual marketing...
by Crystal Hollman | Oct 16, 2018 | Business Ownership
The Blog The Blog 5 Respecting Time, Money, and Boundaries with Crystal Clear Photography 2 Copy of 2018 Blog Headers Set your business up for success by setting expectations with your clients. While it may feel like awkward conversations, it’s the best way to...
by Crystal Hollman | May 9, 2018 | Business Ownership
The Blog The Blog Each year we grow and redefine our businesses based on the industry and client needs. I, too, have made some adjustments to the way I do things and wanted to share what I’ve learned. Use quick tools even if they’re not your industry standard....
by Crystal Hollman | May 2, 2018 | Business Ownership
The Blog The Blog As a business owner, sometimes it’s important to avoid social media. Before you object, it’s not what you think! I wanted to write this to discuss the opposing effects of social media as a distraction. I find myself having to turn away from social...
Hi, I'm Crystal, the Content Director and Photographer here to help you create the content and visual marketing to serve your business needs. This way you can always have beautifully branded content to promote your business and bring in new customers.